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Greetings, | This is going to be the greatest window of opportunity in your career. But it's not easy! It's about to be a time period of chaos: THE NEW ROARING 20s. You have 2 weeks to take the step of joining us on the pathway to figuring out your ideal future. Let's do this. What opportunities are so close within your grasp? Join 700 of the world's top innovators as we predict and create the future at Future Festival World Summit. Last week, I let you down! I discussed the "Grand Reprioritization" and 13+ consumer trend tensions, but my image of all the tensions did not upload correctly. Sorry! Here are the key slides: 1. Post-Pandemic we end up with: TREND TENSIONS (Image) 2. You can map the important ones to your brand, Like THIS (Image) 3. Which leads you to a set of SCENARIOS (Image) On Day 3 of Future Festival, we have a practical day to apply everything you learned to your own company. This year we will explore the reprioritization and develop the scenarios that matter to you. Inflation? Global Conflict? Recession? Product A vs B? and based on the highest impact, highest uncertainty situations you face, you will learn how to exploit scenario planning to make better decisions and WIN. | | Enjoy! | Jeremy Gutsche CEO, Author & Keynote Speaker - JeremyGutsche.com | | |
Consumer Insights |
| Waste-Free Fashion | Fashion brands offer DIY zero-waste or sustainable clothing | Trend - Emerging brands’ efforts at sustainable fashion are effective when they require some work from customers. Products like zero-waste patterns and clothing that can be composted once they... |
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| | | Drought-Friendly | Food and beverage brands offer products based in water-conserving ingredients | Trend - As climate change worsens, eco-friendly food and beverage products become more popular. Now, natural ingredients that can be made with limited quantities of water are being touted as drought-... |
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| | | Eco Subscription | Sustainable F&B subscriptions are making eco-friendly consumption simpler | Trend - As consumers look for ways they can live more sustainably, they’re turning to brands that curate eco-friendly subscription boxes for food and beverages. Products in this space include... |
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| | | Wealth Accessibility | Gen X as a whole is more focused on building generational wealth | Trend - As a whole, Gen X is being very intentional about building generational wealth. This demographic is using family-centric investment and banking services to not just build wealth, but to... |
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| | | Mindful Entrepreneurship | Brands release programs that help users learn about and build businesses | Trend - Between competitive markets and economic instability, entrepreneurship has become more challenging for the average consumer to take on. Programs that help users learn about and navigate the... |
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