Tuesday, 1 April 2014

Eco-nomical + Familial Setting + New Featured PRO Trends!

Greetings Trend Hunters!

Hope everyone is having a great week! Today's featured PRO Trend, Eco-nomical, demonstrates how brands are being more inclusive by offering products typically associated with a higher price tag to middle class consumers. In doing so, brands develop a better reputation in comparison to competitors, while also giving consumers the option to participate in the trendy movement of green living.

Our clients use PRO Trends like these to discover ways they can break into new markets and enhance their overall appeal as a brand.

Cheers!
Jeremy Gutsche, Chief Trend Hunter, http://www.JeremyGutsche.com

PRO Trends
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1. Sophisticating Brew - As Gen Y strives to seem more sophisticated, so to does their drink of choice
Implications - As members of Generation Y slowly enter adult age, they begin to feel the pressure of having to let go of old habits normally associated with adolescence. Unlike other youth...
http://www.trendhunter.com/protrends/sophisticating-brew

2. Familial Selling - As families become more disconnected, brands respond with kin-based branding
Implications - As the family home becomes increasingly digitalized, the disconnection between members of a household is creating a generation that lacks the same familial relationships of years past....
http://www.trendhunter.com/protrends/familial-selling

3. Eco-nomical - Previously expensive eco alternatives get an affordable overhaul for the masses
Implications - Eco alternatives are often associated with a higher price tag, but a variety of companies are expanding green offerings into the mass market with designs that are priced to suit any...
http://www.trendhunter.com/protrends/economical



Hot This Week
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1. 55 Tree Houses for Adults - From Transparent Tree Abodes to Arboreal Tropical Villas
http://www.trendhunter.com/slideshow/houses-for-adults

2. 3D Printed Skulls - Dr. Bon Verweij Successfully Implanted a Tech-Made Cranium in the Netherlands
http://www.trendhunter.com/trends/3d-printed-skull

3. Surreal-Surrounding Tattoo Photography - Tiny Tattoos by Austin Tott Boast Matching Environments
http://www.trendhunter.com/trends/tiny-tattoos-by-austin-tott

4. 65 Examples of Compact Architecture - From Cozy Blocked Abodes to Mini Mountainside Shelters
http://www.trendhunter.com/slideshow/compact-architecture

5. Swapped Social Media Logos - Fabio Di Corleto Illustrated Popular Web Brands with Swapped Logos
http://www.trendhunter.com/trends/swapped-logos

6. 30 Examples of Futuristic Toilets - From Water-Recycling Toilets to Tuck-Away Toilets
http://www.trendhunter.com/slideshow/futuristic-toilets

7. Blob-Like Water Container - The Ooho Water Bottle is an Edible Alternative to Plastic Versions
http://www.trendhunter.com/trends/ooho-water-bottle

8. Darkly Angelic Wedding Rings - Etsy's DesignMasters Makes Striking Black Wedding Rings
http://www.trendhunter.com/trends/black-wedding-rings

9. 25 Bold Bike Accessories - From Cyclist Cup Clasps to Winter Bike Tire Attachments
http://www.trendhunter.com/slideshow/tire-attachments

10. Retro Aluminum Shades - Aluminium Adds a Modern Twist to the Classic Ray-Ban Clubmaster Sunglasses
http://www.trendhunter.com/trends/rayban-clubmaster

11. Bridge-Like Pet Loungers - CatastrophiCreations' Pet Hammock is Made for Rest After a Big Climb
http://www.trendhunter.com/trends/pet-hammock

12. Industrial Penthouse Bachelor Pads - This Penthouse Designed by Jane Kim Creates a Rural, Urban Feel
http://www.trendhunter.com/trends/penthouse-bachelor-pad


TrendHunter.com (www.TrendHunter.com) is the world's largest trend spotting and cool hunting community. It is an explosion of cool, fueled by a global network of trend spotters and cool hunters. Innovation and strategic advantage hinge on the ability to anticipate the latest trends and identify the next big thing. By tracking the evolution of cool, Trend Hunters generate ideas, stimulate creativity, and ultimately unlock cool. Copyright (C) TRENDHUNTER.COM. All Rights Reserved.

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