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Greetings ! This week we're rounding up some of our most unexpected insights, with Cannabis Boom showcasing the direct opposition to stereotypes that tout that cannabis consumption is primarily a habit for younger consumers. As the legalization of medical and recreational marijuana spreads across North America, boomer-specific services and products in this industry are on the uptick. My favorite example is Octavia Wellness' casual, boomer-targeted cannabis parties, that aim to inform attendees on how consuming cannabis, or applying its properties topically, can improve their health and well-being. Enjoy! Jeremy Gutsche CEO, Author & Keynote Speaker - JeremyGutsche.com P.S. Here's my innovation keynote schedule: Oct 16 Washington Oct 17 Scottsdale Oct 23 Calgary Oct 30 San Diego Nov 05 Scottsdale Nov 07 Monterrey Nov 29 Long Beach Feb 25 '19 Florida Consumer Insights Mainstream Campy Large iconic companies are leveraging aesthetic subversion and kitsch Implications - Notoriously difficult to define, 'camp' is the idea of so deeply subverting what is considered "bad" to the point that it's considered "good."... [More] Unlikely Enhancement Performance-enhancing features are adopted into unlikely products Implications - The idea of performance-enhancement is widely valued as it gives consumers the impression that there are quick-fixes to some of their problems and goals, and the incorporation of... [More] Facilitated Bond Pet owners now enjoy specialized bonding activities with their pets Implications - Brands are cementing more positive relationships between pet owners and their beloved pets by creating products, services and benefits that are strictly made to help them bond. These... [More] Hot This Week 1. Portable Smart Speaker Bases The Ninety7 JOT Turns the Google Home Mini into a Portable Solution 2. Exclusive Auto Brand Lounges The BMW Luxury Lounge Offers a Premium Lifestyle Experience 3. Levitating Lunar Lamps The 'Levimoon' by Coocepts Brings the Moon into Any Room 4. Foldable Compact Hoverboards The Urmo Hoverboard Folds Easily to Be Stored in Small Spaces 5. Smart Connection Kits 'Smartians' Turn Mechanical Devices into Smart Home Gadgets 6. Folding Productivity Tablet Smartphones The Microsoft Project Andromeda Device is Futuristic 7. Cozy Woolen Collaboration Sneakers The Nike x Pendleton Shoes are Covered in Iconic Fabric 8. 21st Century Shoe Designs The OB/VS ADPT is Designed for Any and All Seasons 9. Well-Appointed Camper Vans The Peugeot Boxer Orange Camp T 740 EB is a Functional Home on Wheels Featured Clusters 55 Timeless Fashion Collections From Australian Handmade Clothing to Seasonless Fashion Designs Top 100 Cosmetics Products and July From Solid All-Natural Fragrances to Celebrity Body Oils Learn How 500 of the World's Top Innovators Rely on TrendHunter Courses 45 Talks on Media From Storytelling in the Digital Age to the Evolution of News Distribution 20 Transformations of the Mobile Phone From Online Consumer Engagement to Smartphone Marketing Marketing 14 Delicious Pasta Sauces From Future-Ready Protein-Rich Tomato Sauces to Free-From Pasta Sauces 50 Social Media Engagement Campaigns From Beer-Tweeting Soccer Campaigns to Branded Avatar Outfits Pop Culture 46 Boozy Bar Pop-Ups From Prison-Themed Pop-Up Bars to Sensory Cocktail Tastings 40 Cartoon-Inspired Beauty Offerings From Feminine Teen Skincare to Fantasy-Inspired Brush Sets Tech 30 Gamified Nightlife Experiences From Entertaining Board Game Cafes to Underground eSports Bars 52 Smart Toy Products From Social STEM Robots to Digitized Smart Building Blocks Art & Design 42 Customizable Marketing Experiences From Personalized Meal Boxes to Virtual Beauty Concierges 100 Sustainable 3D-Printing Techniques From 3D-Printed Human Corneas to Reactive Printed Robots Eco Top 40 Baby Trends for June From Breast Milk Marketplaces to Minimalist Family Skincare 19 Carnivore-Targeted Vegetarian Foods These Plant-Based Products Emphasize Protein and Texture Luxury Ultra-Stylish Workwear Collections visvim's Fall/Winter 2018-19 is Eclectic, Warm and Contemporary High-End Illustrated Tote Bags Takashi Murakami Collaborates with OFF-WHITE on an Adorable Capsule Fashion 40 American Heritage Brand Initiatives From Beer-Paired Pizza Deliveries to Patriotic Singer Merch Top 100 Shoe Innovations for May From Designer DIY-Inspired Sneakers to Candy-Inspired Slides Eco E-Commerce Rewards Storytelling Clothing Retailers Tuition-Paying Knapsacks 25 Ways to Foster Productivity 25 Keynotes on the State of Africa 25 Presentations on Purpose TREND HUNTER (www.trendhunter.com) is the world's largest trend spotting and cool hunting community. It is an explosion of cool, fueled by a global network of trend spotters and cool hunters. Innovation and strategic advantage hinge on the ability to anticipate the latest trends and identify the next big thing. By tracking the evolution of cool, Trend Hunters generate ideas, stimulate creativity, and ultimately unlock cool. Visit Trend Hunter | Latest Trends | About Us | Submit a Trend | Contact Us

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