Monday, 13 November 2017

Weekly Trend Report + The Most Impressive Innovations

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Greetings !

Here are some of the most impressive innovations on the site right now:

Technology: Google set up a series of 'Curiosity Rooms' at the Old Selfridges Hotel in order to give consumers the chance to try some of its products in a highly interactive environment.

Marketing: Sephora hired its own employees to star as models in its 2017 holiday campaign.

Beverages: DAVIDsTEA created a holiday guide for pairing food and tea.

Advertising: Absolut Vodka's new 'Absolut Truth' campaign features sentiments from real New Yorkers.

To see more top insights and innovations, download our exclusive Top 2018 Trend Report here for FREE! You can also see all of these trends in action by attending one of our many Future Festival events. Find out when we'll be bringing "The World's Best Innovation Conference" to a city near you by checking out our 2018 tour.

Enjoy!

Jeremy Gutsche
CEO, Author & Keynote Speaker - JeremyGutsche.com
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P.S. Here's my innovation keynote schedule:

Consumer Insights
Restructured Camper
Campers are coming in increasingly distinct designs Implications - With campers seeing a burst in popularity in the last few years, brands are becoming much more creative in the way these small living spaces are designed, and the purposes they are... [More]
Suctioned Odor
Vacuum cleaners are being designed with anti-bacterial features Implications - Vacuums cleaners are no longer simply sucking up dirt and dust in the home, they are now actively eliminating bacteria and the odors and allergens it can cause. These evolved designs... [More]
Candid Commercial
Brands demonstrate authenticity via unscripted marketing campaigns Implications - In the age of authenticity, many brands are setting aside traditional forms of advertising, with carefully controlled presentations, in favor of completely candid reactionary videos.... [More]
Episodic Campaign
Video ads create dramatic narratives to engage consumers Implications - Utilizing the drama, intrigue and plot techniques often associated with feature films and binge-worthy TV shows, commercials are ramping up production value to capture the hearts and... [More]
Makeover Marketing
Tutorial-style home decor videos capture the attention of young adults Implications - Looking for ways to entertain and engage Millennials who have become jaded towards traditional marketing outlets, furniture and decor brands are adapting their message in easy-to-... [More]

Hot This Week

1. Multipurpose One-Handed Fidget Toys

The 'Fiddle Stick' Toy Has Nine Tactile Features

2. Refined Moveable Tiny Houses

The RoadHaus Wedge Offers Modest Living Space and a Queen Size Bed

3. Hydrofoil Bike Concepts

The Hydrofoiler XE-1 From Manta5 Cuts Across Salt and Fresh Water

4. Credit Card-Sized Solar Chargers

The 'Sunslice' Solar Charger is Impossible Compact

5. Fake City Photography

Gregor Sailer's 'Potemkin Villages' Highlight Fake Cities Around the World

6. Tech Brand Coffee Makers

This Conceptual Dyson Coffee Maker Features the Brand's Signature Motor

7. Speedy Electric Racing Bikes

The Düsenspeed E-Bike Modell 2 Reaches Up to 160 Kilometers Per Hour

8. Two-in-One Engagement Rings

The House of Aziz & Walid Mouzannar Makes Rings with Removable Shells

9. Ocular Fatigue Massage Masks

The Vortix Eye Massager Alleviates Tension and Strain

Featured Clusters

45 Examples of Branded Contests

From Fan-Picked Oatmeal Promotions to Fast Food Vacations


65 Camping Must-Haves

From Organic Astronaut Desserts to Flatpack Camping Lanterns


Learn How 500 of the World's
Top Innovators Rely on TrendHunter



Courses

10 Speeches on LGBT Rights

In Honor of the Supreme Court DOMA Ruling as Unconstitutional


11 Talks on Illogical Thinking

These Presentations on Logic in Business Discuss Important Benefits





Marketing

20 Creative Espresso Innovations

From Cappuccino Vape Juices to Prepackaged QSR Coffees


40 Narrative Retail Displays

From Candy Brand Product Galleries to Interactive Gaming Displays


Pop Culture

25 Young Consumer-Targeting Beauty Products

From Fidget Spinner Lip Balms to Popsicle Lip Tints


30 Next-Generation Magazines

From Multi-Sensory Magazines to AR Sports Magazines


Tech

24 Connected Air-Purifying Devices

From Purifying Smart Mirrors to Smart Home Monitoring Sensors


44 Gamer Lifestyle Innovations

From Business-Minded eSports Expos to Creature-Catching Game Events


Art & Design

44 Unicorn-Inspired Products

From Classic Rainbow Sneakers to Glittery Unicorn Cards


15 Healthy Packaging Innovations

From Futuristic Sauce Packaging to Waste-Reducing Banana Bars


Eco

15 Repurposed Food Products

From Ugly Fruit Juices to Coffee Leaf Teas


45 Indoor Gardening Systems

From Hydroponic Grow Systems to Stress-Reducing Desk Gardens


Luxury

Venice Beach Couture Campaigns

The New Fall/Winter Prada Campaign is Centered in California


Solid Gold Printed Pens

Rein van der Mast Created the First Solid Gold 3D-Printed Fountain Pen


Fashion

50 Male Self Care Innovations

From Biodegradable Body Wipes to Masculine Grooming Serums


30 High-Tech Skincare Innovations

From AI-Powered Beauty Apps to Wrinkle-Reducing Neck Devices



Food Desert Distributors


Microfinance Investing


In-Flight Business Classes




73 Talks on Women Empowerment


20 Speeches for Youth


15 Speeches on Consumer Experience




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